6 weeks to get off the booking rollercoaster and consistently attract, convert and retain Rockstar Clients, in just half the time.

ELEVATE is the only program of its kind that teaches you how to use sales psychology, to create magnetic marketing that attracts, converts and retains Rockstar Clients who trust and respect you, love what you do, and pay you top brass for it (without having to spend hours on socials, or learning the latest TikTok trends).

I'll teach you how to leverage your competitive advantage, so you can lean into your immense value and command a higher price point, regardless of whether you work from home, mobile, rent a space, or own a salon... or you work in a low-income or high competition area.

And best of all? I'll teach you my less-is-more marketing strategies so you can do it all in just half the time.

ENROL NOW

Before I Tell You All About This Life-Changing Program, Let's Talk About Who This is Really For...

You're a hair and beauty business owner, who's diary has got more white space than you want and it leaves a lot to be desired.

One week you're booked solid, the next it's dead, and getting bums on seats (and keeping them) feels like an uphill struggle, and you're ready to throw in the towel.

It feels like a rollercoaster, one week is good but the next is full of white space. You crave consistency, wishing you could feel financially secure and know that your diary is full of reliable Rockstar Clients.

You've tried everything - offering deals, posting in local Facebook groups, refer a friend schemes, loyalty cards, posting every day on social media, taking courses to brush up your technical skills, leaflet drops, and bringing out new 'high ticket' services, but none of it seems to be working.

You're stuck in feast or famine mode and it definitely doesn't feel like this is what you signed up for. But this is all you've ever done, so you don't want to give up on your dream.

Your friends and family don't get it, they think you should be grateful you get to set your hours and be in control...

But it feels more like the business is controlling you.

You're determined to make something of your business, and finally reap the rewards for all your hard graft, but you're feeling defeated, and wondering, 'is it time to look for something else?'

But you've seen that other people are packed to the rafters, for months in advance, and even have waiting lists after multiple price increases.

You wonder what they know that you don't. Can you even get there? Or are you destined to struggle through self-employment?

I'm here to tell you that not only do you deserve a business that feels safe, consistent and reliable, but it's easier than you think.

I'll show you how...

Whether you're...

- A salon owner who's struggling to fill the diaries of your team. You're the busiest behind the chair, but it's time to step back and sustainably scale your business,

- A freelancer who's working from home, mobile, or renting a space and ready to step up and set yourself apart from your competition, you know you're capable of so much more, but you just need more consistency in your bookings.

You're in the right place, and I'm going to tell you exactly why ELEVATE will give you the tools, inspiration, and unparalleled support on your journey to growing the business you've been dreaming of.

ENROLL NOW

By The End of The 6 Weeks, You Will...

Reset your marketing strategies: ditching the B.S. marketing tactics and trends that aren’t working for you, mastering your marketing mindset so you can shift from staying small, to playing big, and get intentional about your marketing
Have a crystal clear connection to your Rockstar Client: getting a deep understanding of who your Rockstar Client is, like never before. You’ll be getting in their heads, understanding who they are and what they need so you know how to magnetise them, without hustling on social media
Become a pro at sales and buyer psychology: gain clarity on the principles of buyer psychology, so you can take what you know about your Rockstar Client, apply it to your marketing, and create a marketing plan and content that makes your Rockstar Client think you're a mind-reader, getting comments like, ‘OMG this is so me’, ‘Are you spying on me??’, ‘I feel SEEN!’
Command a higher price point that aligns with your Rockstar Clients: define your competitive advantage (AKA the thing that makes you stand out to your Rockstar Clients compared to everyone else in your area), so you know how to communicate the immense value in what you do - and command a higher price point, and even if you work from home, mobile, rent a space, own a salon or work in a 'low income area' or ‘high competition area’
Implement exact strategies to boost bookings with your new less-is-more marketing plan: implement exact strategies for boosting your bottom line, no more leaving thousands on the table!
Discover tools to lock in advanced bookings and re-bookings: nurture your audience - so you can ELEVATE your expertise, stay front-of-mind and grow your results by decreasing cancellations and increasing advanced bookings and re-bookings
Do it all in half the time: With my ADHD-friendly, less-is-more marketing strategies, you can attract, convert and retain Rockstar Clients in half the time you're currently spending, slogging it out on socials

Here's what past clients have said about ELEVATE...

Here's what past clients have said about ELEVATE...

Who's Behind ELEVATE?

The program is designed and led by me, Maddi Cook.

I'm the 6ft tattooed, Northerner coach behind Boss Your Salon, and I'm on a mission is to elevate the industry I've been proud to be a part of since I was just 21.

I've helped thousands of hair and beauty Bosses, by sharing my tried and tested growth strategies, which are practical, easy-to-implement, ADHD-friendly and authentic, without the corporate jargon.

My style of teaching is a little different, I'm not here to spoon feed you with what to do, so you leave the program feeling like the rug has been pulled and you don't know what to do next...

Instead, I teach you how to think, alongside my proven and repeatable strategies, so you can leave ELEVATE with a new set of tools and thought processes that you can apply 'in real life', again and again.

Business can - and should - be fun and easy, and I'll show you how!

Maddi x

Okay Maddi, I Want to Enrol Now

What You'll Learn...

Since 2020, I've supported over 6,300 Bosses within my growth programs, to grow their businesses with easy-to-implement actions and tools.

I've refined and distilled this process down to a few key strategies, that will have the greatest impact on maximising profits, and minimising stress.

I'm a firm believer in less is more and making things as easy as possible behind the scenes, so you can focus on doing what you do best - sharing your gift with high value, Rockstar Clients.

This is NOT just a bunch of random content, thrown together to pad out your online learning portal. I have intentionally designed this learning experience for you to get maximum results.

When you apply the strategies I outline in the program, you’ll shift from feast or famine mode, to sustainably scaling.

Your curriculum will be delivered over 6 weeks, plus a library of bonus worksheets and resources to help you develop the skills to grow your business without burnout.

When you join before 8pm on Sunday 26th January 2025, you'll get:

ELEVATE 6 Week Program

(£1997 Value)

Including 6 Weeks of Curriculum Lessons - Get my proven, game-changing modules which teach you you EXACTLY how to transform your business into a Rockstar Magnet that generates maximum profits, without having to hustle on socials, or keep up to date with never-ending 'trends'.

Your weekly classes will be available from 8am each Monday (so you can watch it in your own time) - So you've got ample time to dive into the lessons and implement everything you've learned into your own business, before moving onto the next.

We do this to protect your time, attention and focus - While sparing you from the overwhelm that stops most business owners in their tracks.

Plus These Bonuses To Help You Keep Momentum During Your Time in ELEVATE...

BONUS 01

6 Weekly Live Q&A Sessions With Maddi

Get un-stuck and maintain your momentum right the way through the program.

Join me every Monday evening at 7pm from 10th February for 6 weeks, and get answers to your questions, as well as hot seat coaching to get you un-stuck and making major progress.

What You'll Get:

6 Live Q&A sessions

See all question/discussion threads for each module, all in one place

Still got a question that hasn't been covered? Simply pop it into the your members-only support group, and Maddi and her ELEVATE Group Experts have got you covered!

(A £1597 Value)

BONUS 02

An Active and Highly Supportive Facebook Community for Members Only

Whether you have a burning question about the program, want to share your wins, or want to get the opinion of your fellow ELEVATE Bosses, you'll have a space to do it, without worrying about your friends, family or clients seeing it.

(Value: Priceless!)

What You'll Get:

6 MONTHS of access to the ELEVATE Facebook Group and course content so you can connect with other Bosses who 'get' the journey, and are here to help you cross the finish line

Weekly accountability check-ins for 6 weeks to keep you moving forward and implementing what you learn

Support from 'Group Experts': Bosses who've already been through the ELEVATE curriculum, who have been there and done that, and can lend their invaluable perspective when you need some motivation, encouragement, or peer support to get unstuck

BONUS 03

Booked Out Bootcamp

The 7 Day Booked Out Bootcamp is perfect for you and you’ll get the best results if you’re booked 1 week and dead the next, you’ve got about 50% white space on average every month, and you want to fill your diary ASAP.

Expect simple, actionable, daily tasks that we’re gonna be completing right during our calls.

Bosses who participated in this bootcamp have generated OVER £30K in additional bookings!

This bootcamp will be a no-brainer, copy-paste strategy to get some quick wins and kickstart your success.

(Value: £997!)

BONUS 04

30 Days of Content Ideas

Don't have time to work on your marketing? Feeling like you waste hours trying to come up with what to say or how to say it?

How about I give you 30 days of content ideas?

This way, you can actively apply what you're learning inside Elevate and cut down on the time you're wasting on socials.

Get really good at this, and you'll be spending as little as 15 min a day on social media!

(Value: £997!)

BONUS 05

The Industry ChatGPT Prompt Catalogue

Save time on your content creation and marketing with AI!

How about I give you the prompts to make ChatGPT sound like you, show you how you can use it with your industry, and actually help you use ChatGPT to accelerate your results in your marketing? Sound good?

This way, you can use this Prompt Catalogue as your cheat code, those CBA days – you can lean on this!

(Value: £297!)

BONUS 06

The Boss Swipe Files

Word-for-word scripts that you can use to boost the consistency in your bookings, re-bookings, and up-sells so that you command a higher price point and work with Rockstar Clients again and again.

(Value: £297)

BONUS 07

Brand Like a Boss Workbook

If you’ve ever thought that you don’t look legitimate online because you don’t have a logo, nice photos of yourself, or gorgeous branding…I’ve got ya, Boss.

That’s why I’m going to give you the step by step guide to get started on creating a brand that your Rockstar Clients will love and you’ll be proud to share online.

You’re going to see some examples with a step by step breakdown of how and why that brand could work, and then be able to start working on your own brand that Rockstar Clients will love!

(Value: £97!)

BONUS 08

Word of Mouth Marketing Workshop

Already booking clients mostly through word of mouth and want to fill your diary more consistently?

Want to get more of your current clients to recommend your services to their friends and family?

The Word of Mouth Marketing Workshop is designed to give you a simple framework to get more results from your word of mouth marketing efforts.

Typically, word of mouth can feel unreliable, you never know when someone will refer you or what they’ll say, right?

But with this workshop, you’ll have a clear plan for reliable results and more consistent bookings from word-of-mouth marketing.

(Value: £97!)

BONUS 09

Booking System Must-Haves

I get so many questions from Bosses trying to figure out

what booking system to use,
what steps they need to take to make sure it works,
and how to get potential clients to use their booking system (instead of going back and forth for hours and days in the DMs)

So I want to give you the ultimate guide to implementing and making the most of your booking system – so your clients and potential clients actually use it, you save tonnes of time, and you never miss a potential appointment because your booking system works for you 24/7!

(Value: £197!)

But Don't Hang Around... The Price Will Increase by £222 when this timer expire!

ELEVATE Enrolment Closes on
Sunday 26th January 2025, at 8pm BST

There is a specific reason the enrolment period for ELEVATE is only available for a short period of time.

I like spending more of my time serving my Bosses vs. promoting to them. So enrolment for this cohort is only open for a short space of time.

Then, I shift gears to focus my energy on teaching, supporting, and helping you create a thriving business.

You can still join ELEVATE after, but the price will increase and you'll miss out on the weekly calls.

JOIN ELEVATE

BONUS

ELEVATE Worksheets To Compound What You Learn

Put what you're learning into practice, whether you prefer to work on paper, or keep everything digital!

You've seen these all over my IG stories, now you'll get your very own to keep all of your ELEVATE work in one place.

(A £377 Value)

BONUS

Your Own Personal Success Tracker

Like the saying goes, 'What you measure, moves!"

The only competition is yourself, and it's time to achieve your personal best.

You'll use this tracker throughout your time in ELEVATE, and beyond, so you can see the impact on your business in real-time.

(A £197 Value)

BONUS

'Boost Your Bottom Line' Calculator

You know me for my pricing calculator, and now it's time to dive into your whole business and see how small 'leaks' can be costing you tens of thousands.

With this eye-opening, easy-to-use calculator, you'll see exactly where to focus your energy to give you the most bang for your buck, maximising your profits without maximising your workload.

(A £197 Value)

BONUS

'Future-Proof Your Finances' Expert Session Bundle

Do you have a plan for your financial future?

Are you making you money work for you?

Do you wish you knew more about what you can and can't put through your business?

These are the two most valuable sessions from the vault of The Abundance Academy, and now they're being made available for you.

Join accountant, Lorraine Ellison, and wealth manager and financial planner, Natalie Turner, as they help you to protect yourself and your business, and maximise your bottom line.

(A £699 Value)

ELEVATE: Your Burning Questions Answered...

How is ELEVATE delivered?

Every Monday at 8am for 6 weeks, you'll get access to each week's ELEVATE curriculum classes and the live Q&A session will be the following Monday at 7pm.

What support will I get if I get stuck?

Once you’ve watched each week’s curriculum classes, you can jump straight into the Facebook group and post any questions into our weekly Q&A threads, where Maddi and her team of subject matter experts will be on hand to get you un-stuck, pronto.

You can also dive into the ‘guides’ section of the ELEVATE Facebook support group, where heaps of helpful posts and discussions have been categorised into their relevant weeks.

Still have something you wanna get clarity on? No problemo! You’ll be invited to our weekly live Q&A calls for the first six weeks, then there will be monthly calls for the remaining 4 months.

You should never feel like you can’t move forward inside of ELEVATE, all we ask is that you ask for help when you need it!

Where can I find my ELEVATE content?

Your 6 weekly curriculum classes will be uploaded into your online class portal at 8am each Monday, we'll send you an email too, with your link inside.

You'll also get access to our exclusive, members-only Facebook group. In the 'guides' section, you'll find heaps of relevant posts and threads for each week of the ELEVATE curriculum.

What are my payment options?

You can either pay in full, or split your payment into 3 or 6 instalments. If you pay in full, the full price will be collected as soon as you enrol.

If you choose a payment plan, the first will be collected as soon as you enrol. The second payment will be automatically collected one month later, and then monthly after that, the next payments will automatically be collected until your payment plan is complete.

Please note, the split payment options is not a membership, you are committing to pay the full course cost over the period of 3 or 6 months. Please read the terms for more information.

How much time will I need to spend each week on the program?

I'd recommend scheduling 2-3 hours per week to work through the lesson and implement what you learn.

Each week's curriculum classes are around one hour.

How long do I have access to the program material?

After our 6 weeks together, you'll get complimentary access to both your Facebook support group, and online course portal for 6 months from your enrolment date.

Following that, you'll get the chance to stick around in our optional 'MOMENTUM' membership, where you'll continue to keep access to your ELEVATE classes and Q&A replays, for as long as you're a member.

Can I get a refund if I change my mind?

We're confident that ELEVATE delivers heaps of value, but only if you implement it.

We have a 14 day 'try it, implement it, love it' guarantee, which you can read about in our ELEVATE terms and conditions HERE.

This guarantee doesn't cover 'changes of mind' or 'buyers remorse', so please only enrol on ELEVATE if you're prepared to commit to the program and do the work required.

I've got more questions, how can I get in touch?

Drop us an email at support@bossyoursalon.com and we'll be happy to answer any questions you've got.

Here's what past students have said about ELEVATE...

Plus You'll Be Backed By a Risk-Free 14 Day Guarantee

Let me say this upfront....

ELEVATE is the most comprehensive, step-by-step implementation program for hair and beauty business owners who are excited and committed to leveraging sales psychology and leaning into their competitive advantage, to sustainably grow their business with respectful, reliable, Rockstar Clients.

Our community is filled with helpful, motivated and super-supportive members who are working smarter, not harder. When you join, you will be a part of this special group.

If you don't love it, send me the work you've done, and I'll send you a refund.

The reason I ask you to send me your work, is because I know if you implement what I teach, you will get results.

However, if you’re thinking of enrolling without putting in the graft, we both know you won’t make any progress.

I’m not interested in spending energy supporting people who are looking for a 'silver bullet'… and hopefully this isn’t you.

Our community of Bosses will be made up of people who take their business seriously.

Bosses who understand the value of working on their business, and what that means for their long-term success.

These are the people I know will succeed with ELEVATE. Bosses who are committed to doing the work and building a thriving business.

That’s why I want you to go through the program for 14 days, implement what I teach, and begin experiencing the benefits. ELEVATE is the most complete system for creating a profitable hair and beauty business… and I can’t wait to help you do the same.

(Read the full terms and conditions here)

Who is ELEVATE not for?

ELEVATE isn't for everyone. This program isn't for you if...

You're NOT currently on the booking rollercoaster, booked 1 week and dead the next
You’re not ready to drop the blame game and take radical responsibility for the future of your badass business
You think that 'hoping it will get better' is a viable strategy
You’re not open to receive the support of other Bosses like you - or cheer ‘em on
You think that change isn't possible, or that you've already tried everything
You aren't willing to put in some serious graft... and do things in a new way, to get new results
You're not ready to step out your comfort zone and challenge yourself
You're looking for a quick fix, a silver bullet or a get-rich-quick scheme
You're not committed to investing the time to implement what you learn in ELEVATE - Having the knowledge is great, but it won't move you won't move you forward without implementation
You're looking for a basic social media course. In fact, this isn't a social media course at all, this is about the strategy and psychology that goes into what you post, not the nuts and bolts of the platforms themselves

Sometimes it'll feel hard.

Some of it will make you feel uncomfortable.

Serious growth doesn't happen in your comfort zone, but I'm there to hold your hand - every step of the way.

(ELEVATE is also proud to be inclusive of Bosses from all backgrounds, of all genders, if you think that sounds like 'woke BS', I'm probably not for you).

When Does ELEVATE Start?

Our next ELEVATE cohort will kick off on Monday 3rd February 2025 and run for 6 transformational weeks.

1 week before that, starting on Monday 27th January 2025, we'll have our daily 7-day Booked Out Bootcamp. This bootcamp is a bonus of enrolment and has allowed many of the Bosses who join ELEVATE to make back their investment within the 1st week of enrolment! You won't want to miss out doing this live with us.

As always, you'll get access to all course content, replays of all Q&A's, and your Facebook support group, until 31st July 2025.

Dates For Your Diary:

Curriculum classes will be released every Monday from 8am. These are recorded so you can watch, pause, re-watch and implement at a time that suits you.

Live Q&A sessions are the following Monday at 7pm. These are also recorded, and you have the chance to submit questions ahead of time, so you never have to go a week without feeling fully supported to move onto the next step.

Week 1 Curriculum: Monday 3rd February

Week 1 Live Q&A Session: Monday 10th February at 7pm

Week 2 Curriculum: Monday 10th February

Week 2 Live Q&A Session:Monday 17th February at 7pm

Week 3 Curriculum: Monday 17th February

Week 3 Live Q&A Session:Monday 24th February at 7pm

Week 4 Curriculum: Monday 24th February

Week 4 Live Q&A Session:Monday 3rd March at 7pm

Week 5 Curriculum: Monday 3rd March

Week 5 Live Q&A Session:Monday 10th March at 7pm

Week 6 Curriculum: Monday 10 March

Week 6 Live Q&A Session:Monday 17th March at 7pm

You'll also have the opportunity to ask questions, seek support, and celebrate your wins inside your exclusive, members-only Facebook group, where Maddi and her team of ELEVATE subject matter experts will be on hand to lend perspective, support and help you get un-stuck, fast.

Here's what past clients have said about ELEVATE...

Here's what past clients have said about ELEVATE...

How much does ELEVATE cost?

Choose to either pay in full, or split the cost into two payments, collected one month apart.

Join over 6,300 happy Boss Your Salon customers!

Pay In Full

£1111

£888

Prefer to pay in full?

Choose this option and the full program cost will be collected today.

ENROL NOW

MOST POPULAR

Pay in 3

3 x £370

3 x £297

Spread the cost by splitting your investment in 3.

The first payment will be collected as soon as you enrol, and the second payment will be automatically collected one month later, and third payment will automatically be collected in the following month.

This payment plan is *NOT* a monthly membership. You are committing to paying all payments.

ENROL NOW

Pay in 6

6 x £185

6 x £149

Need a more cash flow friendly option? Split your investment in 6.

The first payment will be collected as soon as you enrol, and then monthly after that, each payment will be automatically collected.

This payment plan is *NOT* a monthly membership. You are committing to paying all payments.

ENROL NOW

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I personally cannot wait to guide you over these next 6 weeks...

Learning the business side of running a salon has literally transformed my life.

I've experienced first hand what it feels like to transition from being overwhelmed and burnt out, to working less and earning more, surrounded by Rockstar Clients who respect and value my time and expertise.

More than anything else, I want to share that with you today.

If you're a business owner in the hair and beauty industry, you owe it to yourself to at least take a risk-free plunge to see what your new life as an ELEVATE looks like.

To experience first hand the security, confidence and financial freedom that this program can provide - and take real, tangible steps to building the business you could only imagine, with more profit, and less stress, than ever before.

Should you choose to accept my invitation, I personally guarantee that these next 6 weeks will change the way you see yourself, and your business, forever.

I look forward to meeting you personally inside of ELEVATE.

Always in your corner,

Maddi x

ENROL NOW

Here's what past clients have said about ELEVATE...